SW5 — London

London's SW5 postcode sits in Kensington And Chelsea. The board behind it is assembled from 10,339 sales over 32 years of actual sales in 8 areas.

Across the recorded period the typical SW5 sale went from £140,000 in 1995 to £725,500 in 2026 — 5.2× growth. If you could time-travel once, aim for just before 2012 — prices moved +30.4% that year. The one to avoid was 2024: the median moved -13.8%, the roughest year in the local record.

Play the SW5 board →

Median sold price in SW5

YearMedian sold priceSales
1995£140,000380
2000£287,475516
2005£375,000375
2010£670,000292
2015£935,000265
2020£910,000138
2025£800,000185
2026£725,50020

The areas on the board

8 areas make up the board, weighted by sales activity:

Reading about 2012 is easy; surviving 2024 is the game. Play the SW5 board.

Play the SW5 board →

Local business? Put your name on the SW5 board — one sponsor per postcode.

Prices are medians of real Land Registry sales. Street lists show street names only — never individual addresses. New to the game? Start with how to play.